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The Story of Bottled Water employs the Story of Stuff style to tell the story of manufacturing demand -- how you get Americans to buy more than half a billion bottles of water every week when it already flows from the tap. The film explores the bottled water industry's attacks on tap water and its use of seductive, environmental-themed advertising to cover up the mountains of plastic waste it produces. The film concludes with a call to 'take back the tap,' not only by making a personal commitment to avoid bottled water, but by supporting investments in clean, available tap water for all.

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